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SPRING/SUMMER 2023
NEW COLLECTION
WR.UP® APPAREL

Selected for you

WR.UP® FAUX LEATHER
WR.UP® FAUX LEATHER
WR.UP® SNUG JEANS
WR.UP® SNUG JEANS
WR.UP® HIGH WAIST
WR.UP® HIGH WAIST
PUFF BOOTS
A new take on the warm-up booties used by dancers gives life to the Puff Boots: soft, snug, and warm high-top sneakers.
DISCOVER THEM NOW
A new take on the warm-up booties used by dancers gives life to the Puff Boots: soft and snug high-top sneakers perfect for winter thanks to their smooth fleece lining.
WR.UP® Fits Better | (RE)MOVE Freddy's Sustainability Commitment
DISCOVER WR.UP® DISCOVER (RE)MOVE
Casual jeans with leggings comfort
Here come N.O.W.® Pants, the slim-fit trousers perfect for every occasion. Move freely: thanks to the special jersey fabric, 100% bi-elastic, there are no #IMPOSSIBLEMOVEMENTS
SHOP TECHNOLOGY
Choose the perfect model for you
The WR.UP® SS/2023 Collection includes new eco-sustainable models in the season’s most trendy nuances and fabrics.
Get Inspired
WR.UP® Fits Better
WR.UP® is the world's most imitated shaping pants, the only original patented and designed in Italy
HOW WR.UP® WORKS
The art of movement
Garments with a sports DNA, designed to perfectly fit the female body, that you can wear at any time: at the gym or on your free time.
DISCOVER ALL THE LOOKS

The Italian Active Shaping Company since 1976

All of Freddy's proposals are unique for innovation and fit. Since 1976, all collections are conceived and designed in Italy.

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