News and Events
Freddy presents the new WR.UP® SS/22 collection
Freddy inaugurates @wrup_official,a dedicated Instagram account that presents new collections, new arrivals, and all the initiatives of the WR.UP® world.
A new world that puts environmental sustainability at the forefront. Starting today, WR.UP® will only use fabrics in organic cotton and recycled polyester, all with elastomer and recycled accessories.
Freddy and the Italian Gymnastics Federation together once again towards Paris 2024
Freddy is waiting for you in RiminiWellness
The art of movement never stops: also this year Freddy could not miss RiminiWellness, the event totally dedicated to lovers of fitness, wellness and sport.
A show packed with events, spread over 10 pavilions, which will guarantee opportunities to enjoy pure, healthy entertainment, all in complete safety.
We are waiting for you from 24 to 26 September 2021, Hall D1 - Stand 041, at the Rimini Fair.
#MOVEWITHFREDDY trains you at 360 °
A new chapter of #MOVEWITHFREDDY begins with Charlotte Lazzari and Ioana Dunica: follow Odaka® Yoga and Functional Training lessons live on the Freddy profile every week for a complete workout.
#MoveWithFreddy new live streams trainings
The great artists of the movement become our daily personal trainers to reveal all the secrets of their disciplines. Follow their live streams on Freddy's Instagram channel during the week and don't miss any training on our YouTube channel.
FREDDY sponsors YogaFestival 2020
Freddy confirms its presence at YogaFestival, the largest yoga event in Italy that for its 15th edition will take place over two weekends – October 3-4 and October 10-11 – in Milan.
Freddy Energy Pants®
Freddy presents FREDDY ENERGY, a project entirely dedicated to wellness developed with the support of Carlo Intiso, a renowned Prana expert.
PROUD TO BE THE WOMEN WE ARE
Freddy created the new “PROUD TO BE THE WOMEN WE ARE” campaign where different styles and types of beauty are united by a shared feeling: the pride in living femininity freely.
Visit Freddy at Pitti Immagine Uomo 2019
Freddy will be present at the next edition of PITTI IMMAGINE UOMO 96 in Florence on June 11th-14st, 2019.
FREDDY’s world at Rimini Wellness 2019
This year Freddy creates a very welcoming and green ambiance, where you can admire and purchase the items of the Spring/Summer 2019 collection or visit the Active area where a Freddy team, made up of several trainers from all over the world, will offer a wide range of Yoga, Pilates, and Calisthenics classes.
FREDDY presents The Art Of Movement: you're more than athlete. You're an artist.
Everyone has their own talent, which can be expressed in various training disciplines. Sport becomes a way to move and exercise, but also a means to better oneself and express one’s own art. This belief gives rise to the new Freddy claim: You’re more than an athlete, you’re an artist.
Freddy draws on African art with Laolu Senbanjo
Freddy, always an art lover, lets itself be carried away by the tattoo culture and together with Laolu launches a capsule collection able to reinterpret menswear’s cult items.
FREDDY sponsors the YogaFestival 2018
Freddy puts fashion at the service of movement and wellbeing by participating for the first time at YogaFestival, the largest yoga event in Italy that this year will take place in Milan.
FREDDY is Official Supplier of the newly created Yacht Personal Trainer Academy
A ministerial training course recognized by the Italian National Olympic Committee (CONI) to acquire the technical and behavioral skills necessary to set sail on the largest and most exclusive boats in the world.
FREDDY presents WR.UP®-IN, The Perfect Suit
Freddy's athleisure mood combines with the elegance of chenille to create a versatile collection with a sophisticated design, perfect for those who love comfort.
The new Freddy line for the 150th anniversary of FGI has been presented
Freddy, as Technical Sponsor and Official Supplier, supports the Gymnastics Federation of Italy and, for the occasion, presents a preview of a celebratory collection created for the 150th anniversary of the Federation that will fall in 2019, one year before Tokyo Olympic Games.
FREDDY: the Miami Vibes color the atmosphere at Rimini Wellness
Freddy comes back to Rimini with a high-impact sales and exhibition space, measuring 400 sq. m.: FREDDY IS IN HALL A1 – STAND 200
The Butterflies as special guests to “Amici Di Maria De Filippi”
In the episode of today of “Amici di Maria De Filippi” - broadcast on Real Time - the protagonist was the Italian National Team of Rhythmic Gymnastics, accompanied by the DT Emanuela Maccarani.
FREDDY: the 22 finalists dress Freddy for the election of Miss 365
Friday, January 26th, 2018 at 9pm, Miss 365 – the first miss of 2018 - has been nominated in live streaming from Saint-Vincent.
Dance Dance Dance: the new edition is signed FREDDY
Check out the protagonists in their Freddy outfits on www.foxlife.it/dance-dance-dance !
Visit FREDDY at ISPO 2018
Freddy will be present at the next edition of ISPO in Munich on January 28th-31st, 2018.
FREDDY “dresses” Miss Italia 2017
Freddy is sponsoring the 78th edition of the national contest MISS ITALIA, the beauty kermesse that for the 2017 edition will be conducted by Francesco Facchinetti in Jesolo from 27 August to 9 September.
Freddy will be in Pesaro with the Italian Federation of Gymnastics for the World Championship of Rhythmic
the 35th Rhythmic Gymnastics World Championship will be attended by representatives of 54 countries around the World from 30 August to 3 September 2017. Freddy, as one of the main sponsor of the event, will have a very impressive visibility.
Alessia Maurelli New Freddy testimonial
Alessia Maurelli, captain of the National Rhythmic Gymnastics Team, becomes officially Freddy's Testimonial.
VISIT FREDDY AT ISPO-SHANGHAI 2017
Freddy will be present at the next edition of ISPO in Shanghai on July 6th-8th, 2017
VISIT FREDDY AT PREMIUM 2017
Freddy will be present at the next edition of PREMIUM in Berlin on July 4th-6th, 2017
FREDDY: sports and entertainment in the spirit of “The Art of Movement”
Freddy will be participating again this year in Rimini Wellness, the largest Italian exhibition dedicated to health and fitness that will take place from 1 to 4 June 2017.
BAR REFAELI LOVES WR.UP®
WR.UP® confirms as a must-have of the season and also the international supermodel Bar Refaeli could not resist the charm of it posting a picture on her Instagram while wearing it!
BARBARA PALVIN LOVES WR.UP®
International top model Barbara Palvin could not resist the charm of our WR.UP®, the revolutionary jersey pant patented by Freddy, that can enhance the female silhouette thanks to its unmistakable shaping effect.
VISIT FREDDY AT PANORAMA 2017
Freddy will be present at the next edition of PANORAMA in Berlin on January 17th-19th, 2017.
VISIT FREDDY AT ISPO 2017
Freddy will be present at the next edition of ISPO in Munich on February 5th-8th, 2017.
FREDDY takes part in the “Vogue Fashion’s Night Out Milano 2016”
Tuesday, September 20th, from 19 to 22.30, Freddy is waiting for you in the special Pant Room of Via Verri for a 'brilliant' initiative signed WR.UP®.
FREDDY to WHO’S NEXT 2016
From 2nd to 5th September 2016 - INDUSTRY URBAN: HALL 3 - STAND L38
FREDDY and Tonic: signed an important agreement
It is the beginning of an important agreement between Freddy and Tonic, chain of wellness centres in Northern and Central Italy.
Visit Freddy at WHO'S NEXT Paris 2016
Freddy will be present at the next edition of WHO’S NEXT in Paris on January 22th-25th, 2016
Visit Freddy at ISPO Munich 2016
Freddy will be present at the next edition of ISPO in Munich on January 24th-27th, 2016.
Freddy is a partner of “The Selfie Run”: a race in the name of selfies and fun!
“The Selfie Run”, a 100% Italian project whose goal is that of merging together tourism, sharing, fun and participation.
Freddy reinterprets the famous 1945 kiss in Times Square!
Freddy reinterprets the famous 1945 kiss in Times Square in a contemporary key, with WR.UP®!
Discover all the WR.UP® Jeans styles
Discover the new range of WR.UP® Denim, the exclusive Freddy jersey pants with Denim effect which give you a perfect shape.
The new WR.UP® SPORT Collection is online
100% Active Fashion, 100% In Shape thanks to the exclusive patented technology WR.UP® by Freddy
Discover the new 3PRO Ballerina
It's the fresh news of S/S2015 Season: get all the fresh colors of 3Pro Ballerina!
Freddy - London Pant Room Grand Opening
March 27th, 2014: Official Grand Opening of the new Freddy Pant Room in 55, King's Road, London.
Freddy Stores new openings
Freddy's world becomes bigger thanks to the opening of three brand-new flagship stores
Freddy Wr.Up® Fits Better
Feel gorgeous and desired, be the object of envy, always up to the task.
Manifesto Body Transmission
A revolutionary crew of artists and performers creates "Radio Movement", an audio-visual mobile pirate radio station.